Murali agreed that if a company doesn't have its problems defined, it can't move forward. "There are a lot of areas where you don't know what decisions you want to make, and instead of boiling the ...

The quality organization at a consumer goods company completed a promising AI pilot to increase operational efficiency and enable predictive insights. But once they tried to progress from the pilot, ...

Lewis served as group CEO of Tesco from 2014 to 2020, where he helped transform the business. Before this, he spent nearly three decades at Unilever in executive committee roles, leading on both ...

This AI tool provides consumers with recommended looks based on their unique preferences, purchase history and overall apparel trends. It also takes into consideration consumer feedback (updated daily ...

It was (yet again) a year of common, often unifying themes for the 2022 Top 100 Consumer Goods Companies. Incorporating information from the financial results of publicly owned consumer goods ...

But optimizing for these systems isn’t as simple as it appears, says Jason Goldberg, chief commerce strategy officer at Publicis Groupe. “Answer engines are probabilistic rather than deterministic — ...

Additionally, the company wanted to address sales slowdowns related to retailer-installed anti-theft lock boxes, which ultimately hindered consumers from purchasing products. These were often used ...

For Hormel Foods, there's no shortage of insights to inform category decisions, and the CPG is shoring up collaboration to leverage them more effectively. "Across the board, there's so much ...