As PepsiCo revives the Pepsi Challenge, it's also offering an Instagram-ready lesson in challenger-brand marketing.

The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar. At the ...

As America marks 250 years, eastern North Carolina claims a sweet piece of history — Pepsi-Cola. Born right in downtown New ...

You know how sometimes the most unassuming places hide the greatest culinary delights? The classic Pepsi sign stands sentinel over this brick-faced treasure – where your wallet can relax while your ...

Buffalo Noir Buffalo Noir, Great Falls' newest gathering place, is set to open in early February next to Vintage Sellers in West Bank, across the parking lot from the Peak, Five on Black and Jersey ...

When Tasting Table recently ranked five diet colas other than Coke and Pepsi, we discovered that there was one vintage soda that really impressed us.

The vintage Pepsi sign is down, but not gone. By next summer, it will have a new home. After 64 years of dishing up ice cream banana splits, sundaes and other sundries on North Main Street in Danville ...

Discover the rise and fall of one of the first diet sodas. The '80s classic has since been discontinued but remains a nostalgic memory for many.

Curtis Kauffman was always crazy about Coca-Cola merch. In 1990, just after he and his wife, Gina, purchased their first home in Hagerstown, Maryland, he began converting his basement into a soda ...

Nestled along the Mississippi River in the charming town of Le Claire, Antique Archaeology isn’t just another dusty antique shop—it’s a treasure-hunting mecca that’s put Iowa firmly on the map of ...

Dermody landed a major new tenant for its 3.2M SF Glenview industrial park — and this one has a little pop. PepsiCo agreed to lease a 352K SF build-to-suit logistics facility in The Logistics Campus, ...

Remember when soda jerks in paper hats whipped up frothy milkshakes while Elvis played on the jukebox? North Carolina has kept that magic alive with diners and soda shops that feel like time machines ...