In essence, AdCP aims to do for AI-driven advertising what OpenRTB once did for real-time bidding—bring order to chaos. But this time, it’s not just about banner ads; it’s about creating a universal ...
Omnicom will merge McCann Singapore and MullenLowe Singapore into a single creative agency under the McCann Singapore brand, following its acquisition of Interpublic and a sweeping global restructure.
Six AI agents and Loni and Clinton Stark (humans) at the StarkMind.ai roundtable, collaborating on the winning banner concept for The Third Mind AI Summit in Loreto, Mexico. It started with a simple ...
Chris is a Senior News Writer for Collider. He can be found in an IMAX screen, with his eyes watering and his ears bleeding for his own pleasure. He joined the news team in 2022 and accidentally fell ...
The GTA+ banner ad has been removed from the PlayStation Store listing for Grand Theft Auto 6. The banner ad first appeared in the store listing last week. It took a few days before multiple sources ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Hearst Has A Billion Dollars And you don’t. The NY Post’s Keith Kelly writes that the replacement of SVP Ronald Doerfler ...
An ESPN Bet promotional banner ran at the bottom of the screen during Get Up on Thursday morning while Mike Greenberg discussed the FBI’s arrests of NBA figures in a gambling scandal. The banner ...
Banners promoting the white nationalist group Patriot Front were hung from several overpasses along a major road over the weekend in Queens, the most diverse county in the United States. The banners, ...
Joshua Reynolds buzzed with energy. He stood in one of MetLife Stadium’s tunnels Sunday night, preparing to walk onto the field and help hold a giant American flag during the national anthem. Then, he ...