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With a nickname, logos and everything that goes with a permanent brand identity now officially a part of who they are, the ...
The NHL team in Salt Lake City will be called the Utah Mammoth going forward, ending a protracted, yearlong naming process ...
The Utah Hockey Club rebrands as Utah Mammoth, sparking a naming clash with Denver's Colorado Mammoth lacrosse team.
After a 13-month process, featuring multiple rounds of fan voting and trademark issues (not to mention an entire season), Utah's NHL team has a permanent name.
OK, not actual mammoths, but their modern likeness will be on the jersey of every player on the team. ...
Mammoth replaces the inaugural season placeholder name Utah Hockey Club, which was also one of the three finalists.
Hockey Beast on MSN1d
Utah Mammoth accused of stealing design for new logoThe Utah Mammoth franchise began as the original Winnipeg Jets in the WHA in 1972 and joined the NHL in 1979. In 1996, the ...
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