You can show drivers the studies to prove that modern safety features save lives. What you can't do is convince us that all these beeps, chirps, and chimes aren't incredibly annoying. Sure, the ...

Subaru of America announced today an overwhelming majority of respondents to an Insurance Institute for Highway Safety survey on DriverFocus® Driver Monitoring System told the safety agency they use ...

IIHS looked at drivers’ experiences with Subaru’s driver attention system to combat distracted driving. Many insist the tech be on their next vehicle.

Subaru redesigned its popular Outback for the 2026 model year, trading its wagonlike looks for more of an SUV silhouette and adding more occupant space, cargo room and physical buttons for the climate ...

A new IIHS study finds that Subaru's DriverFocus, a facial recognition technology, helps drivers stay focused and feel safer. DriverFocus monitors drivers' eye and head positions, issuing alerts if ...

DENVER—Many called Subaru’s entry into the world of electric vehicles lukewarm.An effort that lacked ultimate conviction.If we’re being honest, with the original 2023 Subaru Solterra, these claims ...

Details on the testing parameters are vague, but IIHS claims 10,000 lives a year could be saved if detectors for BAC were in ...

One of Australia's cheapest SUVs, the Chery Omoda 5, has come in for a much-needed makeover. Now badged C5, there's a new ...

The September 17 edition of the SBJ Tech newsletters features coverage of Island, the enterprise web browser that's helping ...

However, with motorsport so ingrained in its DNA, Subaru could not continue without having a sporty vehicle or two in their ...