Bear poop in my beer? Columbia Sportwear and Breakside Brewing launch new lager

"Nature Calls" is made with a touch of huckleberry, honey, and yes, poop from wild Montana bears.

Beer made with bear poop, a ‘likely’ first, brewed for the Super Bowl

It's a likely first, Columbia Sportswear said.

Columbia and Breakside Launch 'Nature Calls': A Lager Brewed with Bear Poop for Super Bowl

Can you drink beer made with bear poop? Columbia Sportswear says yes. Discover the ‘Nature Calls’ lager launching February 8.

‘Nature Calls’: Columbia Sportswear, Breakside Brewery partner for bear poop-infused craft beer

Columbia Sportswear has partnered with Breakside Brewery to create a craft beer infused with bear poop for football fans.
Whiskey Riff

Oregon Brewery Is Partnering With Columbia To Roll Out… Bear Poop-Infused Beer

Does a bear sh*t in the woods? And is it possible to make beer out of it? The answer to both of those questions appears to be "Yes" as the outdoor sportswear company Columbia has partnered with Oregon ...

Columbia Sportswear, Breakside Brewery partner for bear poop-infused craft beer

Columbia Sportswear has partnered with Breakside Brewery to create a craft beer infused with bear poop for football fans.