Former University of Colorado football player and Olympic skier Jeremy Bloom is launching groundbreaking artificial intelligence technology in the sports world. On Wednesday, Bloom announced the ...

When the X Games brought on a new CEO whose career began in skiing before jumping to professional football and then tech, it was a fair bet that experimentation was on the horizon. Jeremy Bloom — who ...

Is anyone else feeling a bit overwhelmed by the news these days? Well, things may be about to get stranger—and that includes skiing. The CEO of X Games, Jeremy Bloom, has announced the launch of Owl ...

After launching at the X Games last January, The Owl AI has raised an $11 million seed round as it seeks new sports and settings where it can update human-based functions like officiating and judging.

Making its debut in Aspen, X Games will leverage AI technology from Google Cloud to enhance objectivity in subjectively judged sports. The aim is to deepen fan engagement, and provide valuable ...

As part of his overhaul of the 30-year-old X Games franchise, Jeremy Bloom deployed AI judging for the first time at the Winter X Games in Aspen in January. The technology, developed with Google Cloud ...

The X Games debuted its Google Cloud-based "Owl AI" technology in January. Based on the early returns, its potential as an event judge is promising. "Last night, on live TV, The Owl Ai accurately ...

Jeremy Bloom, a Boulderite, ex-ski pro and former University of Colorado football standout who was tapped in late 2024 as the new CEO of the X Games, has raised $11 million from investors to ...

X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge technology that could someday play a role in the way subjectively judged sports are ...

Writers, coders, and white-collar professionals everywhere know the fear and angst associated with the rise of artificial intelligence as tech leaders insinuate that, in the not-so-distant future, ...

At the X Games: Worlds First Action Sports League Blasts into the Future panel at South by Southwest 2025, X Games CEO Jeremy Bloom sat down with University of Texas and basketball writer Kirk ...

X Games CEO Jeremy Bloom made a significant announcement this week that seemed to slip under the radar. The company known for hosting the best action sports athletes in the world, including skiers and ...