When Swatch officially unveiled its Royal Pop collaboration with Audemars Piguet yesterday, the announcement was met with a mix of excitement and disappointment. The excitement, which I largely share, ...

At 5 am on a Bengaluru weekend, most people are choosing between sleep and filter coffee. Outside Phoenix Marketcity, however, hundreds chose something else entirely — a ₹41,000 watch drop that turned ...

SAN DIEGO (FOX 5/KUSI) — Crowds rushed Swatch stores across the U.S. and globally over the weekend for the Audemars Piguet (AP) x Swatch Royal Pop Collection drop. Big cities across the country like ...

Swatch and Audemars Piguet have confirmed a May 16 release for their “Royal Pop” collaboration, with early signs pointing to long lines, limited availability, and a likely sellout. Here’s what to know ...

The AP x Swatch Royal Pop has officially become the biggest Swatch collaboration launch Chrono24 has ever recorded, with the resale platform reporting demand levels 2.9 times higher than the original ...

The experts with whom we spoke were unanimous: The collection—with its candy-colored bioceramic cases, hand-wound Sistem51 movement, and $400 price tag—is a win for the luxury watch trade. “What makes ...

The launch of a watch rarely causes crowd-control issues. But Royal Pop—Swatch’s colourful collaboration with Audemars Piguet—turned shopping streets over the weekend into scenes usually reserved for ...

A new luxury drop has gained attention on social media, closely comparable to that of the Labubu frenzy – this time it’s a pocket watch. Audemars Piguet and Swatch launched Royal Pop, a collection of ...

Swatch and Audemars Piguet (AP) have officially confirmed one of the most anticipated watch drops of 2026, with the new "Royal Pop" collaboration set to launch globally on Saturday, May 16. Swatch ...

The Swatch and Audemars Piguet collab wound up well and truly popping off, but not necessarily in a good way. Swatch closed dozens of stores worldwide on Saturday as hordes of hopefuls tried to get ...

Audemars Piguet and Swatch unveiled Royal Pop on May 13, an eight-watch collaboration drawing on Royal Oak design codes and Swatch’s 1980s POP line. Image: Swatch noon Minutes has opened Downtown ...

Add Yahoo as a preferred source to see more of our stories on Google. Raphaëlle Peltier / AFP via Getty Images The launch of the Audemars Piguet x Swatch collaboration has been so chaotic that several ...