Affectiva Facial Coding SDK is the industry-leading solution for real-time facial expression analysis, enabling businesses, researchers, and developers to decode human emotions with precision.
Research and medical grade sensors for the collection of EEG data. iMotions makes it easy to work with EEG and allow you to combine it with other modalities for even greater insights.
We offer single or multi-day, customized workshops for your department or your research team. We provide hands-on training in the iMotions software for designing biometric studies, interpreting data, ...
Pupil Labs are working hard to make eye tracking easy. Their goal is to accelerate the development of eye tracking for real-world challenges so that any researcher or entrepreneur can just add eye ...
Use iMotions fNIRS Module for a complete research setup that handles all aspects of the study process, from design, presentation, data acquisition and synchronization, to moment-by-moment data ...
As we all know, the human brain is the control room of the body. It is capable of processing and interpreting all of the sensory information we are bombarded with every day. Much of this information ...
How does the brain react to fragrances? Your brain reacts to external stimuli, that is an indisputable fact but how does your brain respond specifically to fragrances? We have many ways of perceiving, ...
Human attention is frequently drawn to the most vivid colors in the immediate environment. For example, large bright red “SALE” signs capture attention instantly, similar to “STOP” signs. A café with ...
Attribution Theory, a fundamental concept in social psychology, explains how individuals interpret the causes of behavior and events. First proposed by Fritz Heider in the 1950s and expanded by ...
Nostalgia has an undeniable power. It can transport us instantly – a scent, a song, or a logo can whisk us back to childhood, high school hallways, or simpler times. In marketing and advertising, that ...
Cognitive workload refers to the mental effort and resources required to perform a specific task or activity. It is a measure of how demanding a particular cognitive task is on a person’s brain.
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