Nour will lead Kempinski ’s global brand and marketing, ensuring an emotionally engaging brand presence across all ...

UK-based e-commerce agency B2 Agency has opened a Dubai office, marking its expansion into the Middle East. The move ...

Lavoya Restaurant Group’s Tarek Abou Hichme shares insights on how attention, OTT and gaming are reshaping food branding in ...

Disney+ made its first-ever appearance at the 1 Billion Followers Summit with the launch of the Disney+ House, an immersive, ...

The 2025 edition of Snapchat's Ramadan Mall reached over 16.8 million Snapchatters across MENA, generating 250 million ...

Saudi’s low-cost airline, launches the world’s first intelligent AI-powered seat selector, turning travellers into ...

Grounded in the ‘energy quadrilemma’ of affordability, sustainability, security and speed, the new brand signals how ACWA ...

FTAforbrands work with Fujifilm QuickSnap reflects an industry shift toward platforms that grow over time rather than one-off ...

The Trade Desk's Terry Kane explains why digital advertising success in the Middle East will require more technical ...

Cheil’s Sanjay Bhatia shares why GCC brands should build tribes, not just audiences, to foster loyalty through shared values and community.

Campaign Middle East spoke to Andrew Gregory, Marketing Director, Ford MENA about the strategy and rollout of 'Ready. Set. Ford'.

Botim released a brand film as part of their ongoing campaign that shows how sending money can connect people and convey meaning globally.