IBM’s artificial intelligence was supposed to transform industries and generate riches for the company. Neither has panned out. Now, IBM has settled on a humbler vision for Watson.

IBM offers up Watson Assistant, its answer to Amazon’s Alexa The business software giant unveils its digital helper a few months after Amazon introduced a rival service, Alexa for Business.

Macy’s shoppers across the United States will soon have a chance to shop with IBM’s Watson. Today, the two companies announced a pilot program for an in-store shopping assistant powered by ...

IBM introduced its new personal assistant, dubbed “Watson,” at the company’s Think Conference on Tuesday. Watson represents IBM’s first foray into the personal assistant market. IBM may ...

Dive Brief: Macy’s has partnered with IBM’s Watson machine learning system and consumer engagement platform Satisfi to roll out a mobile virtual shopping assistant dubbed Macy’s On Call ...