Never underestimate the market-moving potential of a nagging child. “Mom, Dad, I want THIS for Christmas!” is a phrase that each year leads to billions of dollars of toy sales. And it’s a phrase ...

The e-retailer has confirmed it will mail its first printed toy catalog to millions of customers this month, reports CNBC. The catalog, titled “A Holiday of Play,” is a throwback to the old Toys R Us ...

Mail-order catalogs have been mostly dead for a while, but now Amazon is putting a new twist on the idea for the digital shopping age. But to the retailer, that’s the entire point. Just stop saying ...

Amazon wants to fill the Toys R’ Us-shaped hole in our hearts with an old fashioned print holiday catalog, much like the recently closed toy store’s “Big Book of Toys.” Amazon’s catalog, which The ...

Last July, we wrote that Amazon is attempting to fill the void left by the recent demise of Toys R Us and would publish a holiday toy catalog, a strategy often employed by brick-and-mortar retailers.