There comes a time in the evolution of most new industries when the early entrants decide to pull back on their fierce competition--if only slightly--in favor of cooperation and unity. Numerous ...

Monday I wrote that Web Analytics Needs Standards Bad, which I then followed up with Bryan Eisenberg live at WebmasterRadio.FM. He told me the Web Analytics Association was working on something and ...

At SES San Jose this week, the Web Analytics Association (WAA) released 26 standard definitions for Web site traffic measurement and analysis, aimed at eliminating the confusion around the most basic ...

Nomenclature's not that important, is it? Guess again -- a common vocabulary's critical when you're trying to understand and get involved in a blossoming industry. That's why The Web Analytics ...

A new trade group has been formed, it is named the Web Analytics Association. I asked Ammon Johns if he had any direct influence with this trade group and he said no, but I find his recent campaign ...

Figuring out how your Web site stacks up to the competition is about to get a little easier. In February, more than a dozen Web analytics companies came together to launch the Web Analytics ...

WAKEFIELD, MA--(Marketwire -08/08/12)- The Digital Analytics Association (DAA), formerly the Web Analytics Association (WAA), today announced they will host a symposium at the Mission Bay Conference ...

Are you a print subscriber? Activate your account. 59 min 53 sec ago By Tim Nudd - 1 hour 25 min ago By Adrianne Pasquarelli - 5 hours 40 min ago By Reid Litman - 5 hours 40 min ago By Judann Pollack ...

WAKEFIELD, MA--(Marketwire - Oct 18, 2012) - The Digital Analytics Association (DAA), formerly the Web Analytics Association (WAA), today announced that they will host the third annual Seattle ...

When did web analytics officially die? Perhaps a good benchmark was earlier this year when the Web Analytics Association renamed itself to the Digital Analytics Association to recognize that there is ...