North West and several TikTok creators are trying teeth blackening. Here's the ancient tradition behind the look that's going viral right now.

LIKE most Brits, my social calendar has quickly filled up for the rest of the year as Christmas creeps closer. And while I will never say no to a party and free glass of bubbly, thinking of the ...

When she was 12, Paloma Sanchez bought an anti-cellulite cream she saw going viral on social media. “In my mind I was like, ...

What’s the best teeth whitening toothpaste? Adding teeth whitening toothpaste to your daily brushing routine is an excellent way to address discoloration caused by popular culprits such as coffee, ...

When it comes to whitening your teeth, you may have tried things like reducing your coffee intake or quitting smoking. But over the holidays, a glass of red wine or a cup of tea is ever-so tempting– ...

From bar soap to anti-acne skincare and drink additives, charcoal has infiltrated every inch of the beauty and wellness industry. So, it’s no surprise that the sink-staining ingredient is also infused ...

Today's It-Girls for today are being praised for their imperfect incisors - as dentists reveal patients are moving away from ...

A beauty blogger has revealed a clever hack for whitening teeth using just a few simple ingredients. In an Instagram video that was posted on Saturday, March 30, Madina Shrienzada, from California, ...

The South Korean singer-actress stars in her first toothpaste commercial for Colgate Optic White Purple. Read more at straitstimes.com. Read more at straitstimes.com.