Reaching the next generation of viewers will require different decisions about who gets hired, developed and promoted at local stations. The post Local TV Inherited Its Audience. Now It Has To Build ...
Discovering local stories, such as South Korea's 'Squid Game,' that can resonate globally was the theme of a TV trends panel at the Red Sea Film Festival in Jeddah on Saturday. By Etan Vlessing Canada ...
A comprehensive report on the opportunities for local TV in an evolving media landscape was released by trade groups TVB and CIMM. (Photo by Katherine Frey/The Washington Post via Getty Images) Last ...
Cutting the cord isn't as easy, or as cheap, as it looks. With streamers seemingly engaged in OPEC-style price gouging, many viewers' television subscription costs are mirroring cable bills. Moreover, ...
Across the country, the kinds of budget cuts that have decimated newspapers over the years are now slicing into local TV news stations. A trend of TV news layoffs “is only just the beginning,” one ...
As broadcasters push to end ownership caps that they contend has hurt their competitive position, new data from Guideline provides some depressing details on just how much the local TV ad spend has ...
Local TV newscasts continue to be a primary source of trust with viewers. In a time of political division, a survey from Pew Research found 75% of U.S. adults have at least some trust in the ...