Danone says Chobani used serving-size math to reach a key 20-gram protein claim.

This story was originally published on Food Dive. To receive daily news and insights, subscribe to our free daily Food Dive newsletter. Danone is launching an Oikos yogurt drink aimed at users of ...

For the seventh consecutive year, Oikos is returning to Super Bowl advertising-but this time with a notably different playbook. The Danone-owned yogurt brand will air its Big Game spot exclusively on ...

This story was originally published on Food Dive. To receive daily news and insights, subscribe to our free daily Food Dive newsletter. Danone is entering the $7 billion protein shake market for the ...

Protein yogurt brand Oikos drew upon learnings from its six previous Super Bowl campaigns when creating its seventh, for Super Bowl LX. Perhaps the most significant result of these insights is the ...

After teasing its seventh Super Bowl appearance earlier this month, Oikos released the full version of its 2026 Big Game spot today, giving viewers a complete look at the streaming-only ad that will ...

On the field, the Super Bowl is a grand display of physical strength and competition. In a new ad campaign, which will air during the Big Game, Greek yogurt company Oikos shows us – in a ...

Just before Carlos Alcaraz won his sixth career Grand Slam title at the 2025 US Open, the Spanish superstar became the new global ambassador for OIKOS, America's #1 high protein yogurt brand. Alcaraz ...

WHITE PLAINS, N.Y.--(BUSINESS WIRE)--The Dannon Company is expanding into the frozen aisle just in time for summer, with the launch of Dannon® Oikos® Greek Frozen Yogurt. This new product offering, ...

At just 17 years old, Saniyah Hall is already a hoops legend. The top-ranked recruit in the country signed an NIL deal with Jordan Brand before her senior year of high school. Hall has now partnered ...