Mars Wrigley is moving away from promoting its chewing gum products as only breath deodorizers, but more as stress-relieving tools for young adults and teenagers. For over a century, gum has been ...
The Mars company OEFY gum brands — Orbit, Extra, Freedent and Yida — target younger demos with a new campaign: “Total Overthink of The Head.” The creative by BBDO Chicago has gone nostalgic with a ...
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