LONDON -- ITV director of television Simon Shaps has extended "X Factor" host Simon Cowell's U.K. deal by 18 months, keeping the acid-tongued reality star exclusively with ITV until the end of 2009.

LONDON, Nov 5 (Reuters) - British broadcaster ITV issued a gloomy forecast for the UK advertising market on Wednesday, saying it expected the economic slowdown to hit television and online ads, making ...