Driving in-store traffic can be challenging. Since offline sales are highly influenced by online activity, try these digital marketing tactics.

There’s proof a business’s music choices have a significant impact on the customer experience. In his iconic song, American Pie, writer and singer Don McLean asks, “Can music save your mortal soul?” ...

Elie Katz, CEO, National Retail Solutions. POS, NRS Digital Media, NRS Pay, NRS Funding, NRS Purple & NRS Petro: Helping retailers succeed. Have you ever walked into a store and felt like everything ...

According to a research report from the retail team at Bain & Co., nominal U.S. retail sales are pegged to see a 4 percent ...