“I want to talk about something that I feel like maybe is a little controversial,” content creator Jaclyn Hill said in a video posted earlier this week. The OG beauty influencer got her start on ...

Collaborating with influencers can grow brands, increase the reach of marketing messages and allow a brand to tap into new audiences. For small businesses, influencer marketing can be especially ...

Storytime aims to turn influencer marketing into a scalable, city-by-city marketplace for local businesses.

Going viral might sound like an aspiring influencer’s dream. But according to one creator, things only get harder from there.