The hotel industry sold 2 million "room nights" in July 2010, the highest ever for that month, according to writer Ruthanne Terrero, reporting on the annual Lodging Conference in Phoenix, Arizona for ...

(Ad) Travel is back in a big way. Though the pandemic might have shut it down in 2020 and even parts of 2021, it's rebounded and, in some places, even exceeded pre-Covid numbers. Those shutdowns and ...

If you’re a hotel marketer reading up on the latest trends in digital marketing, you won’t get very far before seeing a story (or five) about the growing importance of mobile-first optimization. And ...

(Ad) Despite the rise of social media and other modern forms of digital advertising, email remains one of the most successful online marketing platforms regarding reach and ROI. The numbers keep ...

Hotels increasingly turn to search-like marketing to drive bookings through their Online Travel Agency (OTA) distribution partners. These programs, available on major OTAs, allow hotels to secure ...

Since the dawn of the internet, hoteliers have tried and failed at finding the perfect template for marketing an independent hotel. Whereas flag hotels can cash in on fail-safes like loyalty programs ...

Are you ready for the latest hotel gimmick? It's giving you what you want. I know, it's revolutionary. But that's the surprising discovery Eric Stone recently made when he booked a room at a Holiday ...

A well-executed email marketing strategy can see your hotel or hospitality business reap serious rewards. After all, email marketing return on investment is climbing, with a possible 4400% ROI up for ...

A marketing manager in the hotel industry is responsible for maximizing a hotel's revenues. The manager accomplishes this by developing programs to increase occupancy and make profitable use of its ...

Hotels are feverishly upgrading these days, trying to offer faster Internet service, or better beds, or all non-smoking properties. But while they’re trying to make their properties more modern and ...