Updated with the latest news about Privacy Sandbox's future now that Google is keeping third-party cookies in Chrome. The post Google’s Privacy Sandbox: What you need to know appeared first on MarTech ...

After six years of work, Google's Privacy Sandbox, technology for delivering ads while protecting privacy, looks like dust in the wind.… The Chocolate Factory on ...

Google LLC is scaling back Privacy Sandbox, an initiative it launched in 2019 to reduce the advertising industry’s use of third-party cookies. Privacy Sandbox Vice ...

I might have to rename our Data Privacy Roundup newsletter as the “Privacy Sandbox Bulletin.” First, the UK’s CMA announced on Friday that it’s begun the ...

That idea was dropped last year amid regulatory concerns. Third-party cookies were reinstated, and Google also said it provides “a new experience in Chrome” for users to be able to adjust their ...

Tired: Companies investing in Chrome Privacy Sandbox testing. Wired: Companies trying to justify the time and money they spent testing the Sandbox APIs now that ...

The new advertisement system adopted by Google requires consumers to manually turn off Chrome ad topics in case they want to be assured of maximum privacy. Chrome ...

Google will not make any to changes to how third-party cookies work on the Chrome browser at all. Anthony Chavez, Google VP for Privacy Sandbox, has announced that ...

Privacy Sandbox, Google’s attempt to create an alternative to cookies, looks like it has reached the end of the line. The company has announced that it is ...