Of the many relationships you’ll build as a business leader, few are more important than the relationships you develop with your customers. Strong customer relationships have been linked with improved ...

As we emerge from the upheaval of the past year, brands face a daunting challenge: forging meaningful connections with customers in a volatile and shifting consumer environment. Traditional tactics — ...

Quick responses to quotes and project inquiries help potential customers feel prioritized from the start, and often lead to repeat requests. Offering practical, thoughtful recommendations over ...

A few years ago, I used to believe that flashy ads and crazy discounts were the magic pills to grow a business. And to some extent, they worked. People clicked, bought and left. But the ROI didn’t ...

Discover why cultivating relationships with experts is crucial for small business success, and learn how strong connections ...

Good customer relationships are never more important for a small business than during times of economic uncertainty or challenges like supply chain bottlenecks, escalating operational expenses and ...

Customer expectations are higher than ever before. Customers have more choices, are more connected, more social, more mobile and better educated about products and services than at any other time. A ...

Establishing clear expectations from the outset and consistently delivering superior products and services fosters trust and reliability. Prioritize providing value to clients instead of focusing ...

A frustrated traveler tweeted at an airline about a long delay, expecting a robotic reply. Instead, the AI-powered chatbot recognized their urgency, responded with empathy, and offered a meal voucher ...