I had a Frito Bandito eraser. I can still hear that leering, gravely voice. And the song–oh, I remember the song. At least I remember the second version. Frito-Lay introduced the animated Mexican ...

The pop-culture landscape is littered with the bleached bones of advertising mascots long passed: For every Kool-Aid Man that survives to break down new walls with his rotund fruit-drink excitement, ...