If Ford had a plan to market the original Ranchero of '57-and if Chevrolet had one for the El Camino that came along two model years later-it's hard to determine what they were. Reflecting back some ...

Say ‘classic car-based pickup,’ and the Chevy El Camino is typically the first answer, but the Ford Ranchero deserves just as much recognition. The Ford Ranchero pioneered U.S. car-based pickups, ...

After World War II, Ford was fighting a losing battle to seize Chevy's crown as the king of the truck world. Ford's first F-Series pickup, introduced in 1948, was overshadowed by Chevrolet's more ...

Despite being the first "coupe-utility" on the market, the Ford Ranchero exists in the long shadow of the Chevrolet El Camino. That can lead to us overlooking gems like this 1971 Ranchero Squire—it's ...

Although most enthusiasts of American coupe utility models – a vehicle that, unlike a standard truck-based pickup, is adapted from a passenger car platform – have heard about the Chevrolet El Camino, ...

Ford and GM have been duking it out for American automotive dominance for decades. The first Ford Ranchero hit the roads in 1957 – two years before the Chevrolet El Camino. What do these two vehicles ...

Q: Greg, I know you race Chevy cars and also own a nice MOPAR, too. But I feel you will be 100-percent fair when I ask if you feel the Ford Ranchero had it all over the Chevy El Camino? I’m a lifelong ...

PC Classic Cars, a Sherman, Texas-based old-school dealership, has some interesting proposals for an asking price that's below a new Mustang EcoBoost or Colorado money. Unlike the Asian automakers, ...

When Ford introduced the Ranchero in the 1950s, it was a bit of an oddity — it was the first ute to come stateside, offering buyers a curious blend of truck and sedan. It flew under the radar back ...

Q: Hi Greg. Can you tell me about the Ford Ranchero and Chevy El Camino? I am studying these car-truck vehicles and would love your opinion. I am still a teenager, but I really like these older ...