Chipotle built its brand on the idea that better ingredients justify a higher price. A burrito bowl that costs twice as much as a fast-food combo is a reasonable trade if the quality gap is visible.

The chain is quietly testing crispy chicken in select markets.

The fascinating history of Taco Bell’s quesadilla-wrapped burrito starts with a rival fast food brand’s ‘secret’ menu. Before food influencers were deep-frying Chipotle burritos, putting an entire ...

National Taco Day 2025 is today, Oct. 7, with Taco Tuesday deals, freebies, and $1 tacos at popular fast-food chains like Chipotle and Taco Bell. Bubbakoo's, Moe's, Margaritas Mexican Restaurant, ...

From a crispy chicken to renaming its group meals, Chipotle is considering various operational changes that could help drive ...