In an appeal to Gen Alpha, Kids Foot Locker has introduced a new metaverse experience on Roblox called Kids Foot Locker House of Play, according to an announcement emailed to Retail Dive. The virtual ...

Foot Locker has opened a new store for the younger sneakerheads of New York City. Inside the Bay Plaza Shopping Center in the Bronx is the sneaker retail giant’s first standalone Kids Foot Locker ...

Kids Foot Locker has reportedly launched a new store concept called House of Play, with an emphasis on providing a full-family experience, according to Footwear News. The store will span more than ...

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. They are ...

Foot Locker assistant manager Ke’undra Taylor encourages kids to jump as high as possible at one of the "House of Play" interactive spots in the new Kids Foot Locker, which is part of Southwest Dallas ...

New York Giants legend wide receiver Victor Cruz knows how important it is for a kid to look their best on the first day of school. In the back-to-school spirit, Cruz and his foundation, The Victor ...

The St. Louis Galleria Foot Locker recently stepped up to support the Boys & Girls Clubs of Greater St. Louis (BGCSTL) Adams Park Club. For a second year, the Footlocker staff raised money throughout ...

Memorial Day weekend is almost here, which means the unofficial start of Summer. Every sneakerhead knows it is time to store away dark, heavy sneakers for a fresh pair of kicks. As we head into warmer ...