On May 10, 2025, GP Korea reported that according to the Korea Brand Reputation Index, BTS has topped the K-pop brand value for May. BTS is ranked first, followed by SEVENTEEN in second place and ...

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups! The rankings ...

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of April!

The group seems to turn anything they touch into a major success. In 2018, Hyundai made them global brand ambassadors for its new Palisade SUV. BTS released two concert films that also contributed ...

On April 17, 2025, BTS returned to the top place in the April 2025 Male Idol Group Brand Reputation Rankings, although most members currently serve in the military. Additionally, to compound the ...